Initiatives: The Vermillion Clarity Campaign

Even though the majority of sustainability professionals design systems to elevate people, planet and prosperity, many people think they want to sacrifice prosperity for environmental protection.

This misconception reduces public and business support,
and fosters a stalemate that delays progress.

That's why Vermillion believes it's critical to bring this idea of 'people, planet, prosperity' into the mainstream—and why we developed a campaign to advance this theme with accurate, high-impact messages, in order to garner public and business support for sustainability. If you see any fits between your objectives and ours, contact us to learn how to help spread the word.

Media Project

Consumers want to buy better while leading companies struggle to find validation.
In the Calgary stream of the Innovators in Sustainability project, we'll identify the best operators. Learn more


Starting with the basics

The City of Calgary has identified key indicators for assessing its progress, but how many Calgarians know what they are or how they can help make a difference? Stay tuned for events on this topic.

Contact us to spread the word.

Many Voices—
A united message

To amplify constructive ideas, we cooperate with other initiatives and projects:

Vermillion Institute

Vermillion Canada

Innovators in Sustainability

Sustainability Curriculum Consortium